Using Social Media to Find Your New Job

Are you looking for a new job?

Are you having no luck finding one on the traditional online job sites like and Craigslist? The social media revolution is happening all around us, and social media is no longer just for socializing. Many companies use social media to find, attract and hire new employees. Here are some social media outlets you should check out to help you with your job search.

1. LinkedIn

LinkedIn is the 800-pound gorilla of social media for professional networking.

If you are looking for a job, it is essential to have a LinkedIn profile. You can use social media on LinkedIn to find job postings, network with people in your industry, and even apply for a job. Besides simply socializing on LinkedIn, you should focus on building your professional network and taking advantage of its free tools. If you are looking for a job as well as social media customers, consider using social media to find the right people. LinkedIn has a feature called LinkedIn Answers that allows you to post questions and get answers from other professionals in your field. You can use LinkedIn Answers to ask for help finding a job or just to get suggestions on potential employers in your field.

2. Facebook

Facebook is an excellent tool for networking and searching for jobs. A recent survey by Jobvite found that 67% of recruiters surveyed had already identified at least one candidate through social media, up from 28% in 2010 (Jobvite). Recruiters use social media sites like Facebook to find candidates. Suppose you want to give yourself the best chances of standing out among other job-seekers applying for the same position. In that case, you will need to take advantage of this phenomenon and create a professional Facebook page. 

While some sites, such as LinkedIn, are geared more towards establishing yourself in your career field and building a network of professionals, Facebook is where you can engage with past co-workers and keep up with friends from college or high school. This creates a more personal networking platform that gives you a chance to show recruiters a different side of yourself.    

    • How do Employers use Facebook?

One of the most advantageous aspects of using Facebook as a job-seeking tool is that it allows you to go beyond resumes and cover letters when looking for a job. It provides an opportunity for employers to see how you communicate online, which can be a big advantage if you are applying for a communications or public relations job. It also allows employers to see how potential employees interact with their peers online. 

Overall, the idea is to create a professional and well-rounded account; this means you should share news articles about your industry and post relevant job openings. A Facebook page for your career can allow potential employers to learn about you outside of your resume and application. It is also an opportunity for you to show off your personality and engage with others in the same field.

Remember, recruiters are looking for well-rounded candidates, so make sure you are promoting both your professional skills and your interests when creating a Facebook page for employment purposes. When using Facebook to find a job, regularly post links that relate to industry news. This will help potential employers see your interest in the field while also showing off your communication skills. 

If appropriate, try creating events that people can attend for networking purposes. This will help you gain a stronger reputation among your peers and promote yourself as a leader in the industry. You can also look through company social media profiles on Facebook and view their job postings, their contacts, and more. Facebook profiles for companies are usually professional and the main source of hiring posts.

3. Instagram

More than 200 million active users are now on Instagram (with the numbers only increasing). As such, it may be beneficial for you to post your own profile on the site to give yourself access to thousands of potential employers.

There are a few things you can do to find a job on Instagram:

  • Post your own profile with a photograph of yourself and other information about your skills and qualifications.
  • You should follow different businesses that interest you or are related to your field of study/work experience, allowing them to see your profile and possibly view your image gallery.
  • Using hashtags such as #jobs or #career can help you find jobs related to your field, as these hashtags are used regularly by companies as a means of advertising their results.
  • Searching for hashtags on various subjects has also brought up job advertisements in the past.
  • Joining different Instagram groups related to your subject/industry can also help you find a suitable job, as many members are looking for employees simultaneously.
  • With many advertisements out there, it may be hard for employers to find your profile and decide whether or not you are suitable for the job. We recommend you follow the company for some time before sending them a direct message.

Although Instagram has been used to find employment mainly by those in creative fields such as graphic design and photography, there are many other options for those who wish to find work through Instagram. Many companies will post their job hiring through social media to hit more people’s profiles for potential hires.

4. Twitter

You can use Twitter to network with potential employers, industry leaders, and other social media influencers. You can also use Twitter to research companies in your field. If you find a company or person of interest, you can post tweets that indicate your interest in working for that company or person. You can also promote your social media profiles on Twitter. Twitter is a great social media tool to promote your profiles, see what companies are tweeting about, and more,  but if you are looking for a job, you will need to use other social media outlets as well.

5. Jobvite 

Jobvite aggregates social media postings from social media sites like Twitter, Facebook, and LinkedIn. The site also has a social media posting tool, which you can use to post job postings on social media sites. In addition to social media job postings, Jobvite also offers traditional job search features like resume search and job alerts.

6. Rypple

In addition to the idea of posting social media job openings on Twitter, Facebook, and LinkedIn, you may also want to consider using social media job search tools like Rypple. Rypple is a social media site that integrates into other social media sites. Using Rypple, you can post a job listing on your Facebook profile and LinkedIn profile, as well as send a message to Twitter.

There are many ways to find careers now through many different websites and outlets. Keep each of your profiles professional and keep updated with potential companies in the industry you are looking for. Eventually, you will find exactly what you are looking for.

Once you use these to get that interview, make sure you follow these tips to nail the interview.